Category: Uncategorized
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Music videos as political statements
The popularity and cultural significance of music videos has led to undervalue their capacity to work as political expression. Even though people might not believe it, music videos can be political statements. As stated in “Music / Video: Histories, Aesthetics, Media” music videos started getting popular thanks to TV, especially MTV in the 80s with…
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New perception and aesthetics of space: Interstellar
Brown explores how digital technology redefines “space” in cinema by building a virtual world, allowing viewers to experience a sense of space beyond reality. This shifts cinema from being merely recording to creative (2013). Bukatman also thinks that special effects serve as a medium for exploring the limits of human perception. By challenging viewers’ understanding…
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Post-cinematic affect in Everything Everywhere All at Once
Shaviro’s “post-cinematic affect” emphasizes that films engage viewers not only through logical understanding but also by evoking instinctive and emotional experiences (Shaviro, 2010). Emotion is no longer additional to a film’s narrative but has become a “non-verbal expression” delivered through visual style and technological innovation. The first related film that comes to my mind is…
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Cinemas to online platforms: the new role of viewers in the digital era
In the early 20th century, people watched linear stories on the screen, sitting in the dark theatres with only a simple role—recipients of the story. However, this relationship between viewer and media has been changed by the development of digital technology. According to Manovich’s research, new media is reshaped to be programmable and modular, which…
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Are we forcing queer representation in the media?
Internet-distributed television has brought queer diversity, and some people claim that this is over represented, when in fact it is just what society needs. The rise of queer identities in media reflects society’s evolution on queer rights and the shift of TV to streaming platforms. Critics say LGBTQ+ content on TV is excessive, calling it…
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Queer people are on the screens, but who is telling our own stories?
Television in the digital age has transformed; “new media” has brought a change of content and representation, but queer people are not always being represented correctly. Michael Goddard and Christopher Hogg call this “Trans TV”, the promotion of diverse, non-heteronormative characters and stories, focusing on transgender visibility. Queer people claim representation’s importance, since media reflects society.…
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Music Videos: The Changes in Aesthetic
Music videos became a way in which artists were able to promote their song in a different way compared to traditional billboards and posters and be able to bring their music to life in the perspective that they believed that fits each music video made. This has been used to represent a song before MTV…
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From family nights to solo binge-watching: has new media really improved TV?
The way in which we consume TV evolved; from traditional scheduled TV to on-demand platforms. There are so many benefits to these innovations, but also so many dangers. Is this new TV really better than the old one? Mareike Jenner named this new phase the fourth stage or ‘TVIV’. The main protagonists of this era…
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The Digital Shift of Television and Cinema Into Post Cinematic
With the first analogue introduced in late 19 century, bothe cinema and television have undergone a huge shift to digital technology with the rapid advancements of society. In this day and age, anyone in different occupations or lifestyles can experience watching a film whether it’s in the cinema or home and experience different feelings, views…
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The Rise of Reaction Videos
YouTube has been around for sometime now and these day’s the new trend/algorithms for young teens for you pages usually consists of content creators reacting to certain topics/genre whether it’s popular movies, news or music to create entertainment and amusement towards their viewers. A good example of this would be youtubers such as Pewdiepie and…
Digital Audiovisual Media Class Blog 