Category: Uncategorized
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Black Women Girl Bossing AVANT-GARDE Visuals
Despite significant strides in the entertainment industry, the representation of Black female artists remains disproportionately low. However it’s apparent there’s a landscape slowly shifting. Artists like Ojerime, ABRA, and FKA twigs are rewriting the rules and creating new pathways for avant-garde expression in music visuals. These artists are defining a new era of music video…
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Post-Cinematic Affect: The Role of Nostalgia and Emotional Manipulation in Video Essays
While post-cinematic video essays have emerged as a great medium for analysis, their underlying use of nostalgia and emotional manipulation encourages critical questions on their ethical resonance. These essays weave evocative imagery, music, and narration into a sensory narrative that shapes audience perception, a power which can easily get used to biased interpretation. Nostalgia is…
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Instagram and TikTok: Performative Activism and the Aestheticization of Social Justice
Instagram and TikTok have become two of the most important platforms for social activism, providing space for advocacy and community mobilization. The growing focus on aesthetics and virality has led to several critiques of performative activism, where ostensible support has far outweighed actual substantive impact. Performative activism has now become a symbolic gesture of viral…
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YouTube Channels: The Exploitation of Para social Relationships
YouTube has redefined the way creators interact with their audiences, but its reliance on parasitic social relationships – whereby viewers form unilateral emotional bonds with creators – raises ethical questions. While this bond fosters viewer loyalty and community, it can also exploit viewers for financial and emotional gain. Many creators build intimacy by sharing areas…
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Music Videos: Gender and Ethnic Commodification in Pop Culture
Music videos can be a very strong way to express oneself visually, but people usually criticize the aspect when it comes to using gender and ethnicity as commodities. This affair brings up a lot of issues, ethics, and culture which will be discussed about art as the creative and commercial side of it. The representation…
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Netflix’s Algorithmic Bias and the Threat of Cultural Homogenization
Netflix is recognized for its capacity to do exactly this with sophisticated algorithms, utilizing a highly sensitive algorithm to make recommendations that are personalized. Despite that, the algorithm has caused quite passionate debates on the possible bias that an algorithm can create and the cult of the Polish culture. The thing is that the library…
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The Rise of Mash-Ups and Parodies
33753198 Zilin Wei In the ever-evolving digital media landscape, platforms like YouTube have transformed the way we create, consume, and monetize content. Drawing on Carol Vernallis’s advice, we can explore the various genres found within YouTube, specifically focusing on popular forms such as mashups and parodies. These genres not only reflect creative ingenuity, but also…
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From the MTV Era to Social Networks
33753198 Zilin Wei Music videos did not first appear when MTV launched in 1981. Visual forms of musical performance had been tried before. From short musical films in the early 20th century to television music shows in the 1950s, although these forms were not explicitly called “music videos”, they laid the foundation for later developments.…
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Digital and Internet technologies reshape television aesthetics and content
33753198 Zilin Wei The spread of digital technology has changed the way television content is produced and broadcast. In the past, television programs were often produced by large broadcasters and broadcast at fixed time periods. Now, the advancement of digital technology allows anyone to create and distribute their own content, and thousands of content producers…
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Exploration of political and cinematic transformation
33753198 Zilin Wei Today, music videos have become a crucial narrative tool in mainstream culture, reflecting the diverse thoughts and voices in contemporary society. At the same time, the “cinematic transformation” of music videos has made them increasingly close to film art in terms of visual expression and narrative techniques, providing new possibilities for artistic…
Digital Audiovisual Media Class Blog 