Category: Uncategorized
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The transformation of the old media
The emergence of “New media” has preserved some aspects of older media while transforming them in some ways. The shift from analogue to digital technologies is significant in production, exhibition, and consumption. The digital cinema from the 70S/80S had multiple inventions leading to the innovation of the “new media”. But more specifically, the innovation of…
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MUSIC VIDEOS TO AUDIOVISUALS
The music video shows post-cinema as more than visual effects but as new sound-image interactions. MTV “industrialized” the notion of visuals promoting music in the early 1980s. Technology innovations, cross-media authoring, and cross-media potential outcomes have transformed music videos since the 1980s. This produced a fruitful conflict in music videos between experimentation based on artistic…
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TRANS TV AND NEW REPRESENTATIONS IN MEDIA
Trans TV, the name of a Critical Studies in Television series (2018–2020), examined the presence of transgender, non-binary, and other queer individuals in a range of important television programmes. It’s part of television’s fourth stage’s transformation. Trans TV holds that technical revolutions of the industry cannot be separated from the creative modification of television programmes…
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Digital Transformation and “Making Meanings”
With the transformation of Netflix, traditional gatekeeping practices regulating mass media production, including film and television, are broken up; original shows acquired millions of investments. Notably, the diversity of the directors’ groups has become remarkable, including women, people with couloir and other minority groups often sidelined in the industry. It has been argued that “the…
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INTERNET DISTRIBUTED TELEVISION AND RICK & MORTY
Technology has altered television production and consumption in the fourth stage. According to Amanda Lotz (2017), three main advancements made it possible: technological convenience, which allows viewers to decide where, when, and how to watch programmes through accessibility on different devices; mobile television, which allows viewers to control viewing; and theatricality, which refers to the…
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POST-CONTINUITY, POST-CINEMATIC FORMS AND LIVE OF PI
Post-continuity is a phrase used to describe a filming method that has grown popular in action films. According to Steven Shaviro (Denson & Leyda 2016), an obsession with instant impacts overcomes any concern for larger continuity. In other words, gunfights, martial arts bouts, and vehicle chases are shown using shaky handheld cameras, extreme or even…
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POST-CINEMATIC AFFECT AND REALITY SHOWS
Affect is fundamental, non-conscious, asubjective or presubjective, assignifying, unqualified, and intense, says Steven Shaviro (Denson & Leyda, 2016). Recent cinema and video works portray an ambient, free-floating mentality that pervades the modern culture, even though it has no clear subject. Symptomatic and productive, they’re expressive. Symptomatic works transduce, condense, and rearticulate complex social processes as…
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Start of the era of CGI 3D movies, Avatar
Avatar (2009) is one of the most epic science fiction films of all time. It is the highest-grossing film in film history, with over $ 2.9 billion US Dollars box office, surpassing the most-grossing movie at the time Titanic (1997). Moreover, it is also the first movie made entirely using new motion capture filming techniques…
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Ideas on MV ‘This Is America’
The most impressive thing about MUSIC VIDEO this week from my perspective is the spirit of the freedom of expression. Learning the history from MTV to music videos on various social platforms, I feel that the current development of aesthetics and technology has allowed people to enjoy the maximum display of creativity. It seems that…
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Mad Max Fury Road: Intensified Continuity or Chaos Cinema?
At first glance, Matthias Stork’s theory of Chaos Cinema seems to be rather accurate given the spatial incoherence and manic free-ranging camera movements we see in the action movies of today. It is this frenetic pace employed by movies such as this shoot-out scene in Domino (2005) that in Stork’s words – “…doesn’t seduce you…