Digital Audiovisual Media Class Blog

A space for uploading regular blog posts on topics covered in the module

    • Does Netflix make people binge watching ?
    • Just a test
    • TEST
    • Unraveling the Evolution of Post-Cinematic Narratives
  • Guilt Cinema

    Adam McKay and an Affect of Blame In Steven Shaviro’s “Post-Cinematic Affect: On Grace Jones, Boarding Gate and Southland Tales” (2010), he argues that “Films and music videos…are best regarded as affective maps, which  do  not  just  passively  trace  or  represent,  but  actively  construct  and perform,  the  social  relations,  flows  and  feelings  that  they  are …

    michaelgodd

    October 31, 2022
    Uncategorized
  • TV Transforms: How New Series Are Pushing the Boundaries of Gender.

    People’s access to television has changed drastically since the invention of the internet and other new media technologies. Audiences can now watch TV shows on their phones, tablets, or computers at any time of day from practically anywhere in the world. This shift from traditional broadcast television to more Internet-distributed television (IDTV) has opened up…

    michaelgodd

    October 29, 2022
    Uncategorized
  • Netflix’s Biggest Competitors: Sleep and Losing Subscribers

    Netflix has been one of the biggest streaming services since the turn of the 21st century and has risen to immense popularity. But in a world where we as viewers can timeshift (Lotz, 2014) between a multitude of digital technologies, how does Netflix generate enough interest to keep its subscribers loyal, alongside the threat of…

    michaelgodd

    October 28, 2022
    Uncategorized
  • Binge-watching & businesses

    Netflix is a streaming service whereby customers pay a monthly subscription in order to avoid advertisements. Acting like a library, the viewer can choose from thousands of shows and films to watch. Netflix, along with many other companies, can be considered as ‘binge models’ (Jenner, 2018) where all episodes of a season are put online…

    michaelgodd

    October 27, 2022
    Uncategorized
  • Lost in Translation?

    How Post-cinema can be the Bridge Between the Analogue and the Digital Violette Simard Being in the midst of the post-cinematic era, where everything feels artificial and digital, it can be tempting to resort back to melancholic nostalgia and long for a romanticized version of the past when everything was authentic and analogue. But it…

    michaelgodd

    October 25, 2022
    Uncategorized
  • Lights, camera, friction: The Film Vs. Digital Debate

    A decade after digital filmmaking made it to mainstream cinema, I arrived on scene. A cinema neophyte and a fresh student of screen studies, I wondered how our relationship with technology and storytelling had evolved over the years. I found compelling arguments for both mediums but neither could outshine the argument for compelling narratives. In…

    michaelgodd

    October 25, 2022
    Uncategorized
    Film Vs Digital, Post Cinema
  • A Case Study of Post-Film Factors in Anno Hideaki’s “Shin Godzilla”.

    The concepts of post-cinema and post-continuity have become particularly well-known since Steven Shaviro described them. In particular, in the Post-Continuity chapter of POST CINEMA Theorising 21st-Century Film(2016) by Shane Denson and Julia Leyda, Matthias Stork’s Chaos Cinema and David Bordwell’s critique of cinematography and editing in contemporary digital cinema, Steven Shaviro states that we need…

    michaelgodd

    October 25, 2022
    Uncategorized
  • Digital Transformation; New Media and Post Cinema

    The cinema and television industry went through many transitions during the analogue to digital transformation starting at the end of the 20th century, especially in production, exhibition, and consumption. In Manovich’s work ‘The Language of New Media’ he coins the term “New Media”  he discusses it commonly referred to as the internet, DVDs, computer games,…

    michaelgodd

    October 22, 2022
    Uncategorized
    Manovich, New Media, Post Cinema, Rodowick
  • MEDIUM TRANSFORMATION FROM ANALOGUE TO DIGITAL MEDIA and the  ‘post cinematic affect’.

    Medium is a literary persuasion. It is the means by which ideas are conveyed. Examples of mediums include letters, words and images. In the past, people used letters to communicate ideas. Digital media, on the other hand, has transformed the way ideas are conveyed. It has also transformed how people perceive and interpret information. The…

    michaelgodd

    October 20, 2022
    Uncategorized
  • Cinematic Affect in Pre and Post continuity

    In this clip, we see a new continuity in film editing which causes a new cinematic effect. This movie is dramatic without action but the purpose of this character speaking to the viewer whilst the drama is ongoing in the background creates a comedic effect. The post-continuity generates a new form of sensibility. We can…

    michaelgodd

    October 19, 2022
    Uncategorized
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