Digital Audiovisual Media Class Blog

Historically, Indian Television in the late 90s and 2000s was dominated by soap operas that reinforced the patriarchal and conservative narratives to the average Indian household. Shows like Kyunki Saas Bhi Kabhi Bahu Thhi (which roughly translates to “Because the mother-in-law was once the daughter-in-law”) and Kahaani Ghar Ghar Ki (“The story of every household”)…

Cinema has traditionally relied on the linear progression of time to unfold its narratives—beginning, middle, and end in a causal order. However, as digital technology evolves and audience tastes shift, non-linear storytelling has emerged as a powerful tool to craft multi-layered and emotionally resonant narratives. This technique challenges viewers to engage more actively with films…

YouTube is a playing field for content. Anyone from anywhere with any interest can create and publish content, of course adhering to YouTube’s guidelines. Content creators may appear sleek and effortless on the surface, however Cunningham and Craig’s idea of ‘creator labour’ explains how creators merge creativity with entrepreneurship and they are usually managing every…

The Bear was a rapid success when the first season dropped on Hulu in the US and Disney + for UK viewers. Each episode was approximately 30 minutes and this partnered with its chaotic dialogue and intense pacing meant the show fit right into the model of a binge worthy show, inviting viewers to consume all…

In today’s world, everybody is inclined towards listening to music. Youth wearing headphones, most of the time listen to their favorite music and song albums on a loop. Listening to music, being part of the pop culture is popular among people, especially youth. The launch of MTV became popular among everyone in 1981. MTV, which…

As consumers of television and film, we are used to consuming content in a linear path, yet Christopher Nolan’s ‘Tenet’ (2020) pushes several boundaries of seemingly ‘traditional’ filmmaking and in turn exemplifies Shaviro’s (2016) idea of post-cinema that is perpetuated by the absence of historical cinematic conventions. Not only this but it showcases different kinds…

Beyonce’s Lemonade is a film with clear personal expression and references to her life experiences, relationships and showcasing of her African American heritage.  The album has however received critical acclaim not only for its lyricism, visual aesthetic and vulnerability, but also for its political relevance.   As expressive of Black culture as the film is,…

Netflix has revolutionized television by disrupting the traditional broadcast and cable models. Netflix’s on-demand streaming service allows viewers to watch entire seasons of a program at once, enabling a shift from weekly episodic viewing to continuous, self-paced consumption.Binge-watching is a new way of watching. Binge-watching is one of the most important cultural changes Netflix has…

The glitch aesthetic has become a powerful feminist tool in contemporary music videos, as explored by Caitlin Benson-Allott (2013) and Steven Shaviro (2017). Glitches were first celebrated in experimental music and art for their “aesthetic of failure,” transforming imperfections into opportunities for innovation. Glitch art extends this concept to visual media, using deliberate distortions and…

Boyi Wang 33747992 YouTube, the largest video site today, has given viewers more video options. It has also created a creative space for self-published creators, and reaction video is a popular video format today.Reaction videos, according to McDaniel, are performative acts in which YouTube creators (often referred to as “reactors”) show their real (and sometimes…