Digital Audiovisual Media Class Blog

Netflix is recognized for its capacity to do exactly this with sophisticated algorithms, utilizing a highly sensitive algorithm to make recommendations that are personalized. Despite that, the algorithm has caused quite passionate debates on the possible bias that an algorithm can create and the cult of the Polish culture. The thing is that the library…

33753198 Zilin Wei In the ever-evolving digital media landscape, platforms like YouTube have transformed the way we create, consume, and monetize content. Drawing on Carol Vernallis’s advice, we can explore the various genres found within YouTube, specifically focusing on popular forms such as mashups and parodies. These genres not only reflect creative ingenuity, but also…

33753198 Zilin Wei Music videos did not first appear when MTV launched in 1981. Visual forms of musical performance had been tried before. From short musical films in the early 20th century to television music shows in the 1950s, although these forms were not explicitly called “music videos”, they laid the foundation for later developments.…

33753198 Zilin Wei The spread of digital technology has changed the way television content is produced and broadcast. In the past, television programs were often produced by large broadcasters and broadcast at fixed time periods. Now, the advancement of digital technology allows anyone to create and distribute their own content, and thousands of content producers…

33753198 Zilin Wei Today, music videos have become a crucial narrative tool in mainstream culture, reflecting the diverse thoughts and voices in contemporary society. At the same time, the “cinematic transformation” of music videos has made them increasingly close to film art in terms of visual expression and narrative techniques, providing new possibilities for artistic…

33753198 Zilin Wei With the rise of streaming services, binge viewing has become a common cultural phenomenon. Whether it is a lazy weekend or a relaxing moment after overtime, viewers can enjoy an entire season of TV series in a short period of time. But is this phenomenon related to gender roles and cultural consumption…

Although social media such as TikTok and Instagram can be seen as a negative as it can cause doom scrolling and shorter attention spans. It causes creators to be more appealing to the audience and creative so that they can capture people to stay for longer than 30 seconds. TikTok is a place where people…

Ghost town the 1981 single released by the specials was number 1 for 3 weeks – this used to be an important and difficult thing to accomplish however now it isn’t because of social media. It was played on top of the pops and MTV which was huge for the genre of music it was…

YouTube is a hub for so many different types of content from families documenting their daily life to reaction videos to other digital audiovisual content which in a weird way in keeps to the ideas of reduce, reuse and recycle but just apply it to content rather than actual rubbish. It feels as though you…

The video holds the Guinness world record for best-selling funk album in history. It won four out of ten of its nominations at the MTV music video awards ceremony. MTV’s focus on music videos and huge audience caused many songs to be appreciated not just for the song itself but for the music video behind…