Digital Audiovisual Media Class Blog

(Image credit: Netflix/ ‘Élite’ ) Spanish TV series Elite is seen as a revolutionary force that challenges traditional norms in terms of aesthetic innovation and exploration of gender identity. While backers have touted Elite as a breakthrough series that transcends the boundaries of traditional television. Indeed, its narrative, while visually appealing, falls victim to the…

After the establishment of Netflix, completely changed the streaming media industry, in the fierce competition is still unique, in the top position in the industry. On this week’s Blog, I’ll explore how Netflix has maintained its unique appeal in the fierce competition in the streaming market. Using the relevant literature and the movies and TV…

Music has always been more than just entertainment in many communities. Social issues and politics are not new and have established their roots within the industry. Songs of protest have been around since the 1960’s and aim at spreading social education, change and revolution (Music Gateway, 2019). “This is America” by Childish Gambino, is considered…

The Matrix is ​​a unique blend of cyberpunk sci-fi, superhero thriller, and mind-bending existential drama. The Matrix is ​​one of the most enduring images of a dystopian future. Ambitious storytelling is matched by rich visuals. Classic green digital code flows, a dark and machine-informed apocalypse, a visually streamlined tweak to a Terminator-esque future depicted in…

The advent of on-demand streaming TV has transformed the conventional TV viewing experience, introducing a mix of freedom and intricacy for both creators and their audiences. Creative Renaissance Streaming platforms like Netflix, Amazon Prime Video, and Hulu have ushered in a new era of creative freedom. Shows like Netflix’s “Stranger Things” and Amazon Prime’s “The…

In Shaviro (2010), Steven Shaviro proposes a theoretical framework to analyze the changes of cinema in the digital age. This week’s screening of “The Big Short” is a film about the 2008 financial crisis. It uses direct and indirect narrative techniques to break down the fourth wall and explain finance in a colloquial way. These…

The idea for MTV was conceived by Bob Pittman, an executive at Warner-Amex Satellite Entertainment, who  hoped to develop a television format to target teenagers, a lucrative group. In 1981, MTV was officially launched. It quickly gained popularity, grew and expanded its programming with shows catered to different music genres. At the beginning, music video is…

In week 3’s lecture, we discussed the topic of post-cinematic images. A question that I have been thinking is that whether it is purely a technical shift or a cultural change. In my opinion, it is definitely not purely technical. The way post-cinematic images and experiences have greatly changed storytelling and narratives, and changed the…

The iconic phrase “Video Killed the Radio Star” from The Buggles’ 1979 song has become a symbol of the dramatic changes in the music industry brought about by the birth of MTV (Music Television). MTV marked a shift in the process of music consumption by introducing the concept of music videos on television. This development…