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Male Gaze in Music Videos
Male gaze is a feminist theory that refers to the sexualising and objectifying of women, through the sexual desires and lust of heterosexual men. The concept of male gaze has always been a big part of media culture and the film industry. Women have often played roles catering to the heterosexual male audience, for example,…
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Breaking the Mould; Euphoria and the Evolution of Trans Representation
Despite apparent connections, discussions regarding trans representation in television have frequently been separated from arguments about modern television aesthetics, representation, and new content formats. This division is the outcome of an emphasis on empirical industry studies or aesthetic close reading and representational techniques. As Goddard and Hogg argue (2018), Trans TV operates as an intervention…
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From Comic Panels to Music Videos: Transmedia Storytelling in Scott Pilgrim

Scott Pilgrim, a comic book series by Bryan Lee O’Malley was first adapted into a movie in 2010. A recent Netflix series adaptation has just been released, with all the charm of its original comic-book style animations, combined with the dynamism of the live-action movie. What drives its popularity and continued relevance to pop culture…
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Trans Characters
If the portrayal of transgender characters in film and television has been marginal and one-sided in the past, such as Chandler’s father in Friends, her character brings a touch to the audience but still presents stereotypes that are fixed in transgender characters. To clarify here, I have no intention of questioning the prejudice and suffering of…
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Breaking the Mold from the Inside: Bo Burnham’s Genre-Blurring Masterpiece
Bo Burnham’s Inside (2021) is a comedy special released exclusively on Netflix, capturing the zeitgeist of the COVID-19 pandemic – it was produced and filmed entirely in isolation, from the confines of Burnham’s own room. In line with Carol Vernallis’ idea of ‘unruly media’ and ‘mixing-board aesthetics’ (2014), Burnham liberally draws from a wide range…
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W.A.P: Sexualisation or Empowerment?
In August 2020, Cardi B and Megan Thee Stallion released the music video for their song W.A.P. The song was a smash hit but sparked controversy for its sexually explicit visuals and lyrics. This controversy caused discussions on whether the song’s portrayal of women is a regressive representation or feminist empowerment. Arnold et al. explains…
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Week 6 Music Videos from MTV to Digital Social Networks
As a music-focused TV channel, MTV has been broadcasting music videos as its main content since its founding. It distributes these videos through its channels and creates playlists based on the audience’s preferences and popularity. Music videos on YouTube follow the logic of visual communication in the digital age, and the characteristics of the digital…
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Trans, LGBTQ+, and Media Representation
From the twentieth century, significant changes in television can be seen clearly by the development in technology and the transformation of media contents. The process led from cable television to the era of contemporary television. Production changes, binge consumption behavior, and TV distribution are some of the execution causes by the digital technologies which includes…
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Perception is Everything: The Deterioration of Indexical Realism

artsofthought.com (2018) “Chained to the wall of a cave all their lives, facing a blank wall, [those who live in the cave] watch shadows projected on the wall from objects passing in front of a fire behind them […] The shadows are the prisoners’ reality, but are not accurate representations of the real world. The…
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Transgender representation on new digital channels
The rise of new digital platforms has opened up a world of representation possibilities, particularly for transgender people. “Trans TV” is one such platform which aims to provide transgender voices and stories to be heard. While this effort has immense potential, it is not without its challenges. Netflix is currently an important part of TV…