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Team old or new music videos?
The radio star was killed by video, but today, digital music video is taking its place. In the days before music television, music videos were in a short film representation. MTV is a Music Television, a cable television network that originated as a 24-hour music video platform. In the early 1980s, MTV, or Music Television,…
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Instagram and TikTok are making music mundane and killing rock

Arctic Monkeys were awarded the MasterCard Album of the Year at the BRITs in 2014. On stage, lead singer Alex Turner took the mic without missing a beat, and starting raving about the immortality of their genre – rock & roll. “That rock and roll, eh. It just won’t go away. It may hibernate from…
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Music after MTV in post-millennial music videos

Since the 1980s, MTV has been the core of music videos till the 21st century. In recent times, conventional techniques for releasing music videos have been altered. Earlier, MTV was the sole platform where all types of music were released, whereas now portable apps and software are competing for launching new music. MTV and YouTube are…
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Virtual Acknowledgement of the LGBTQ+ Community

Recognition was given to the transgender community in the 1960s, but the actual awareness was spread after their introduction in the entertainment industry. They were moderately supported in TV shows, but in the era of OTT platforms, they are more supported and accepted. Shows like Orange is the New Black, Pose, Transparent and Euphoria have supported all…
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Binge-watching dependence in this independent world

OTT platforms are becoming the HBO in the post-pandemic times. OTT platforms like Netflix, Amazon Prime Video and Disney plus dump numerous content and encourage binge-watching, which is something more dangerous than TV. Here are a few examples that depict the addictive habit created by Netflix. The cult complex TV comedy; Arrested Development was reviewed…
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OTT becoming the new normal in the post-cinematic era

OTT platforms have highly evolved in all aspects, especially in the graphics and sound sector The introduction of VFX(Visual Effects), SFX(Special Effects) and other amazing effects have been added to characters. In the cinematic era, skilled actors made the movie enjoyable, whereas, in the OTT(Over-the-top) platforms, strong audiovisual effects are used to enhance the movie. Moreover,…
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Modifications in Cinematic Stances: The Post-Cinematic Affect

Internet television is the breakpoint that the entertainment industry was waiting for! Digital media has surpassed the cinematic era and introduced the latest technologies in the world of entertainment. The post-cinematic effects include not only the newer techniques but also refer to the continuity of the older ones. Some even refer to cinema as the…
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Microfilms: A movie in a reel. Thanks, Instagram

When Instagram first took stage in 2010, it was a revolutionary platform, designed just for sharing photos with minimal write-ups so your friends and family could follow your life. Yes, you could do it on Facebook as well, but having something so specifically catered to one niche of social media changed the game completely. Instagram…
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Digital Technology Building New Realities
Digital technology has taken over as the dominant force in the film industry. Many associate digital technology with cinema, yet several film theorists experienced an identity crisis as a result of the switch from analogue to digital mediums. Most film theorists in the 20th century started out with the presumption that photography has a special…
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The death and resurrection of chaos cinema in Bollywood, India

Chaos Cinema has taken over movies over the last few decades. It is a never-ending crescendo of flair and spectacle. It’s a shotgun aesthetic, firing a wide swath of sensationalistic techniques that tears the old classical filmmaking style to bits (Steven Shaviro, 2016). Movies franchises like Fast and Furious, Marvel & DC Comics, Need for…