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Those ‘Strange’ but ‘Interesting’ Videos, YouTube Aesthetic
The three founders of YouTube had no idea at the time of its creation that a video-sharing platform originally created for an online dating service would later have such an impact on society and the market. YouTube is the second most visited website and now owned by Google, it has expanded from a website to…
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Modern Family: Pioneering queer representation on TV
Speaking about the representation of LGBTQIA+ on the big and small screen, it would be extremely unfair to miss out on one of the pioneers of it – Modern Family. The show started out in 2009, at a time when people were still familiarising themselves with the queer community. That included the writers of Modern…
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Kendrick Lamar’s N95: A post-cinematic visual masterclass
“Don’t you address me unless it’s with four letters.” Revolutionary in every sense of the word, Kendrick Lamar is inarguably one of the greatest ever to grace hip-hop. Honestly, there is every reason for him to call himself the G.O.A.T., The King, and much more. However, after his incredible 2017 release of DAMN., Kendrick took…
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Breaking The Fourth Wall
Post-cinema can be defined as the way in which ‘21st-century media help to shape and reflect new forms of sensibility” (Denson and Leyda, 2016). It moves with the times, relaying on technological advances, as well as economic, political, and social changes that are affecting the current society. With the introduction of Post-Cinema there has been…
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What are you bingeing at the moment?
We are all guilty of bingeing every once in a while, maybe you are feeling burnt out from your day-to-day responsibilities and want to relax, or perhaps you are trying to catch up with the show all your friends keep talking about before someone spoils it? There are many reasons as to why we binge…
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I’ve Been Twelve Forever
The documentary ‘Ive been twelve forever’ (2004) explores the work of Michel Gondry, known for his music videos that transport the viewers into an unknown reality created through the use of editing techniques, such as manipulating footage, stop motion animations, and ‘long take’ filming as seen in ‘Lucas With The lid Off’ (1994) music video,…
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Wow, that soundtrack!
Have you ever heard a film’s soundtrack that made you feel some sort of way? In this blog we will explore the way in which film soundtracks play a role within the structure of feeling and relate to post continuity. When thinking about the ‘structure of feeling’, we think of the aspects within media that…
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Case Study: Cobra Starship & Product Placement
Cobra Starship was formed in 2006, they made their way into the Top 10 and US hits with ‘Good Girls Go Bad’, featuring Gossip Girl star Leighton Meester, when looking through their music videos is evident that this event led their career down a more commercial route, similarly to the idea of ‘music videos as…
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The impact of YouTube on the development of music videos
“We can begin to understand today’s music videos if we consider some of the aesthetic features that define YouTube: (1) pulse, repetition, and other forms of musicality; (2) non-reality and weightlessness (associated with low resolution and digital); (3) scale and graphic values; (4) anomalous causality; (5) variability and intertextuality; (6) humornd parody; (7) volatility and…
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The technologies and aesthetics taxonomies in Youtube
YouTube is an American online video sharing and social media platform. When YouTube was set up in 2005, its founders defined it as a dating site where users could upload their vlog entries to attract potential mates. “YouTube rapidly emerged as the dominant participatory media channel and most popular entertainment Web site of the new…
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Digital Audiovisual Media Class Blog 