Digital Audiovisual Media Class Blog

Music videos have been popular models for promoting artists and their music for years and have been a successful method of doing so. From Michael Jackson’s ‘Thriller’ (1983) to M.I.A’s ‘Born Free’ (2010) we can see the importance of music videos short film and how they impact pop culture. Post-cinema allows the production of music…

The coverage of queer characters on a TV program has increased rapidly, thanks to the Internet and streaming services, and it gives the global audience the cosmopolitanism of queer identification and the LGBTQ society TV shows used to be the “third golden age” (Martin, 2013) of the rise and the hegemony of traditional cable television.…

How Euphoria(2019-) breaks away from conventions and stereotypes in casting, production and narrative, and embodies the concept of’ Trans TV’. According to Michael Goddard and Christopher Hogg (2020,p.256), The digital streaming platform has brought about a new ‘internet-distributed’ television and a new way of producing and consuming television, giving it more space and opportunities for…

It did take a long time for trans and non-binary characters to appear in the TV series. On the one hand, it has been a challenging process in the development of society to identify with sexual minorities LGB and a large number of people who identify have struggled to be successful and achieve a voice…

In February this year, the New Yorker published this article. It was an article entitled ‘The Sex Scene Is Dead. Long Live the Sex Scene’. The article’s theme, in the form of a dialogue, was whether sex scenes in feature films are declining and moving to dramas such as Euphoria. The article is an interview…

The term ‘quality’ TV can be difficult to define. Most frequently, journalists have interpreted this, although it can be troubling considering their targeting an audience: urban, middle-class, educated populations with disposable income – a so-called ‘premium demographic’. However, the dynamics change when it comes to DVD box sets and streaming companies: their audience is looking…

YouTube as a platform has risen significantly since its beginning in 2005 allowing content creators to upload videos freely under their own management and control. An efficient way of making money if done correctly, as top Youtubers such as KSI, PewDiePie and James Charles have made millions off the back of their content. YouTube provides…

How ‘Video On Demand’ services can fail to convey a director’s complete intentions.  James Cameron’s ‘Avatar’ premiered in 2009 at IMAX cinemas worldwide. After 10 years in production and a budget of $300m, it became the second highest grossing movie ever. Nine days ago, it re-released on Disney+, a ’video on demand’ subscription streaming service.…

Action scenes have always departed from classical continuity and used montage techniques to intensify dramatic action, but in post-cinema, this becomes the norm and not only for action.  I am going to use the teen comedy ‘Mean Girls’ to highlight how “People are no longer using continuity editing in blockbuster Hollywood cinema. Rapid cutting and…

TVIV is a phrase used to describe the ongoing TV period and includes everything from quality TV, technological development, the period of streaming services, binge-watching, and so on. (Mareike Jenner, 2018) Within the term TVIV comes Trans TV, a movement and phrase used to describe the representational transformations and technological transformations in TV. (Michael Goddard,…